BlackBerry Developers angry over Handango decision - ?
We have received several notices in regards to the latest news about Handango and the recent change of their CDA - Content Distribution Agreement. What is the current CDA agreement that Handango has with Mobile App Developers ?
Handango’s current CDA agreement as of 2/16/08:
“For products sold through our Value-Added channels, we retain 40% of the revenues (excluding taxes), and our commission can increase only if we perform.”
So Developers 60% and Handango 40%
So what’ the fuss? Why might Developers go angry in the next few days, say’s BGR ?
BGR got a hold of Handango’s new CDA - Content Distribution Agreement - LOOKY LOOKY
Far and beyond reach by Developers? We would say so. How many developers are pulling in 250,00 per year ? Okay, Rove Mobile, Dynoplex, and a few other major hitters but not many we assume. So what does this mean? No more 60% to developers.. that’s right… you’re getting 50% and in order to get back your 60% you gotta sell gross 250,00 plus in application sales. - You’ve got some work ahead of you!!!
Let’s go back to school for a minute here BlackBerry developers … take our our calculators with us
Client: Developer of Snoopy BlackBerry App
Unit cost per sale: 45.00
@ 120 units : $5400.00
Handango’s cut: $ 2700.00
Developer’s cut: $ 2700.00
What might developers losing now after the new Handango CDA? est. $540.00
Calculate est. 540.00 x MANY DEVELOPERS = ALOT OF MONEY
***We would love to hear from Developers and even end-users about this recent change that is about to take place. Perhaps we can persuade Handango to revert back to the way things were… ??? Handango, if you’re reading this please feel free to contact us and we’ll be glad to provide you with feedback that we receive.